MONETIZATION - IDEALISM IN PRACTICE
Connecting the dots online and generating real money in music. How innovation has sparked alternative ways to build careers and bank balances.
This discussion will focus on what has worked well selling music online and where you see the growth and development. I'll be staying away from the typical discussions about the traditional label business as most on the panel have made collaborations and partnerships with major labels and are obviously yielding some benefits. I want our discussion to focus on the innovative band marketing stories, what's worked and what surprisingly didn't, what we've learned, the speed of the shifting marketplace and where you anticipate financial growth in the future.
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